Trying to brand myself

I want to work on marketing myself.  I think it's hard to get that started, but once the ball is rolling, I hope things will start to happen.  I have decided to focus more on my strengths in an effort to be successful.  I do truly enjoy photography and I hope I can do something more artistic with it in the future.  I want to feel confident in what I am doing.  If anyone has any marketing ideas for the creative industry, do tell!!!!